Lindsay Lohan Suing E*Trade Over Super Bowl Ad
March 9, 2010
Lindsay Lohan is suing for $100 million from E*TRADE, believing that the “milkaholic” baby featured in their Super Bowl commercial was modeled after her.
The ad features a baby named Lindsay, accused of being the other woman in a baby love triangle. We’d love to have been in the writers’ room for this one.
At one point, the “girlfriend” baby demands to know whether or not the main baby was out doing some partying with “that milk-a-holic Lindsay” last night.
A third baby pops into frame – supposedly “Lindsay” – and delivers the line “Milk-a-what?” Totally her. Anything “-holic” is a jab at Lohan, without a doubt.
Naturally, Linds feels this “subliminal message” is defamatory.
In response, the alleged actress has filed a lawsuit in Nassau County, N.Y., Supreme Court, claiming E*TRADE violated her rights by using her “name and characterization” in business without paying her or getting her approval.
Perhaps Lindsay should start an E*TRADE account, because there are other ways of getting paid than frivolous lawsuits (her surname is never spoken in the ad).
Lohan’s lawyer, Stephanie Ovadia, says that doesn’t matter, under the reasoning: “Do you know the name Oprah? You know the name Madonna? Same thing.”
Regarding the “milkaholic” reference, Ovadia would not address it directly, except to say that “If you look at the commercial as a whole, it’s Lindsay Lohan.”
Is it really, though? You be the judge:
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